For us, scent is a statement
The idea behind equality.
At equality. fragrances, we believe that scent has the power to express values, emotions, and identity. Our approach to perfumery is rooted in the idea of connection — between people, stories, and experiences. Each creation is developed with care and intention, reflecting our commitment to inclusivity, quality, and timeless design. We see fragrance not just as a product, but as a medium for meaning.
"Every scent is a statement. Every statement a stand"
From an idea to a fragrance house
Created as a statement
equality. fragrances was founded in 2019, inspired by a time of increasing division and polarization in Europe. What began as a personal response to social injustice quickly grew into a creative and cultural mission: to make perfume a platform for empathy, openness, and connection. Today, equality. is based in Berlin and continues to create conceptual fragrances that challenge norms and celebrate human diversity.